Author(s): Sarah Yifei Wang
Artificial Intelligence (AI) models have emerged as a driving force in the platform economy, enabling platforms to create and capture value, personalize user experiences, scale operations, and expand market reach. This article provides an in-depth analysis of the contributions of AI models to platform economics, examining key areas of impact and exploring potential future developments in the field. We also discuss the ethical considerations associated with the increasing integration of AI models into platform operations, highlighting the importance of addressing data privacy, and more. By understanding the various ways AI models contribute to platform economics and proactively addressing the ethical implications, stakeholders can harness the full potential of AI-driven platforms and foster a sustainable and equitable platform ecosystem.